The Symbol Mark is the basic element of SP Systems’ Corporate Identity Program, which is the representative symbol that is the key for all visual communications that express the image of SP Systems Co., Ltd. inside and outside the company. We expressed the stature as a global company by inserting the wings of the hope, the soaring wings that are flapping mightily toward the world and future with a motif of the Sun, Earth, and Sky, which symbolizes the world best company SP Systems Co., Ltd. with SP basic spirits of Super-advanced, Super-outcome, and Super-expertise. The Logo with blue gradation symbolizing a trusted company represents the will of leaping forward the world. It gives a sense of speed by expressing in italics while expressing a gesture of rising using the fluid curve.
Symbol mark grid
The Symbol Mark is the basic element of SP Systems’ Corporate Identity Program, which is the representative symbol that is the key for all visual communications that express the image of SP Systems Co., Ltd. inside and outside the company. The Symbol Mark requires special attention in use since it is to create a sense of unity for members of SP Systems Co., Ltd. while delivering the image of SP systems consistently. Its reproduction should be in accordance with the photocopying method or the computer output method, and if it is necessary to enlarge the image, it has to be used exactly according to the instructed grid specification.
Corporate Colors of SP System are composed of SP Deep Blue, the main color, and SP Light Blue and Black, the secondary colors. Corporate colors make the foundation of all media colors, which are the elements that determine the clear color image in visual communications. The corporate colors are expressed in spot colors or four primary colors in principle, and can be flexibly used according to the characteristics of the applied medium.
- MAIN COLOR
SP Deep Blue / PANTONE DS 186-1 U,
CMYK (C100+M100+K20), RGB (R15+G0+B99)
- SUB COLOR
SP Light Blue / PANTONE DS 232-2 U,
CMYK (C85), RGB (R40+G174+B207)